In response to the increasing demand in the Nordics for e-commerce and performance-based marketing services, Daisycon has opened a new office in Stockholm, Sweden. The company is part of Linehub and operates as a leading player in performance-based online marketing. With this expansion, Daisycon strengthens its presence in the Nordics while supporting existing clients and building stronger partnerships.
About Daisycon
Established in 2000, Daisycon is an international affiliate network of more than 30.000 active publishers. Daisycon creates meaningful connections with their customers and partners, providing them with the best-in-business affiliate platform to start and maintain successful affiliate campaigns.
The company specializes in facilitating B2C e-commerce across a wide range of industries such as home and living, sports and hobbies, fashion and beauty, health, and electronics. Global clients include Superdry, Emma, and Cura of Sweden.
With an already strong footprint in the Nordics, the company operates in Denmark and Finland. Sweden has recently been added to this network, expanding Daisycon’s presence in the region to eight offices across seven countries.
Affiliate marketing
Affiliate marketing is a performance-based marketing model. Companies use it to attract and convert customers at scale. Affiliates drive conversions through their marketing efforts. They promote products and services across channels such as blogs, email marketing, and paid advertising. The model typically operates on a cost-per-sale (CPS) basis. Affiliates earn a commission for each successful conversion. This can be a percentage of the sale, a fixed amount, or a combination of both.
In essence, affiliate marketing is a results-driven model. Businesses only pay for actual sales.
Proven performance
Affiliate marketing plays a major role in driving reach and revenue. It is widely seen as one of the most effective channels for lead generation and customer acquisition. According to marketers who use affiliate marketing, 20% consider it their most effective channel. Paid and organic search follow at 16%, and display advertising at 15%.
Straightforward strategy
The transparent and straightforward approach offered by Daisycon makes it a highly cost-effective customer acquisition channel. With the launch of the new office in Stockholm, Daisycon continues to expand its network. It also provides companies with innovative marketing solutions. The Swedish office will focus on e-commerce brands in fashion, sports, interior decoration, and products for young families. The goal is to support Swedish brands in strengthening their marketing strategies both domestically and internationally. It also helps brands outside the Nordic region expand their marketing reach.
The office is led by Country Manager Nordics Thomas Bak Jensen.
Thomas Bak Jensen – Country Manager Nordics
Linehub
Linehub, an international operating collective consisting of seven innovative marketing agencies, provides a range of supplementary services aimed at enhancing our clients’ business growth. Are you interested in discovering the optimal (combination of) services that would work best for your company? Get in touch withour experts and take the first step towards reaching the full potential.
