Campaigns

Hilo – Clinically Certified Cuffless Blood Pressure Monitor.

Hilo is a medically certified wearable that monitors blood pressure continuously throughout the day – without the need for a cuff. Unlike traditional home monitors, Hilo captures real-world blood pressure readings during daily life, giving users a clinically meaningful picture of their cardiovascular health. CE Class IIa certified and validated to ISO 81060-2 – the same standard applied to clinical-grade blood pressure devices – Hilo is positioned at the intersection of medical technology and everyday wearability.

The campaign targets a high-intent audience: health-conscious adults aged 40-65 managing or monitoring blood pressure, alongside those at cardiovascular risk who are actively seeking validated solutions. According to Hilo’s own research, 1 in 3 people with high blood pressure in the UK are unaware of their condition – making this a category with both strong consumer demand and genuine clinical relevance.

Publishers benefit from promoting a premium, medically credible product in a growing wearable health technology category. The device carries a strong average order value, and the target demographic skews toward higher disposable income and high purchase intent. Hilo’s clinical credentials provide natural hooks for content, review, and health editorial placements – reducing friction in the conversion journey.

Why promote the Hilo (INT) campaign?

• CE Class IIa certified – same standard as clinical BP devices
• Continuous, cuffless monitoring for real-life accuracy
• High-intent 40-65 audience with strong purchase motivation
• Premium product with above-average order values
• Validated to ISO 81060-2 – independently verified performance

This campaign is active in

• Germany
• France
• United Kingdom
• Australia
• Austria
• Canada
• Canada (FR)
• Italy
• Spain
• Switzerland